News  July 26 2021

Green Rock goes Virtual with Cloud Based Workflow

Ashley Hall

Head of Post / VCS Product Director

A portion of the globe is shown lit up at night.


Global perspectives, platforms, technologies, even the means we communicate. Consumption of media has changed so why hasn’t the way we work? The world is changing and now is the time to go cloud based with your workflow.

Today marks a significant day in Green Rocks history of being at the cutting edge of creative content. Green Rocks entire operation goes virtual with cloud based workflow. After 10 years in a traditional model, we decided to make a change and embrace the future of work and the future of post-production. Long before the world’s workforce made the transition to online, we saw a need for Green Rock to go fully virtual. The need to support a globally connected production workforce, the need to embrace a more sustainable business model that could set the path for the next 10 years.

The interconnected nature of our work, with editors spread from San Fran to Taiwan, makes it an obvious fit for cloud based workflow. It hasn’t happened. So, rather than digging in our heels and continuing to live in the past we made a change. The result is Green Rock VCS – Virtual Creative Solution. A scaleable virtualized workflow that can be embedded into any creative business that deals with content production. It’s our boldest move yet supporting the future of work. As our entire operation goes virtual, so could yours. We have the perfect solution.

Welcome to the future of work. You’ll have to transition sometime so why not be a change-maker and do it first. 

We come from the world of broadcast and advertising so we know how important workflow security is. Green Rock VCS’s multi-level cloud system ensures your digital content is protected at all times, in any location.

Want to get to the Future first? Set up a demo for Green Rock VCS today.

Ashley Hall

Head of Post / VCS Product Director

Ash is VCS Product Director and Head of Post Production at Green Rock. With a foundation in editing, production and post-management across Broadcast and Digital and Virtual Workflows, Ash leads the Virtual Creative Solutions product, Green Rock's pioneering fully virtual post-production technology.

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